The other day I downloaded Chris Brogan and Julian Smith's "Trust Agents" to listen to in the car on my way to and from work. I don't remember where, but I had heard some positive things and wanted to check it out.
I'm about halfway through and liking it so much, that I wanted to establish a social media reading list. I just read Tribes, by Seth Godin on recommendation from Julia Gorzka and I already knew that I wanted to read Gary Vaynerchuk's "Crush It" next, but what after that?
So did a very informal poll on Twitter and here are the tweets I received:
@JuliaGorzka: Post Tribes Reading List: Groundswell by Charlene Li & Josh Bernhoff. Lots of great examples.
@JuliaGorzka: Re-Imagine by Tom Peters, currently reading & loving Re-Imagine by Tom Peters
@tweetmaker: Serious about SMM? Read @google (Kaushik Avinash) blog and peruse Sun Tzu's "Art of War" frequently.
When I joked that I probably wasn't *that* serious....
@tweetmaker: My thrust: Insights about how one might approach & leverage SMM abound in sources where no direct mention of SMM exists.
@social_forces: Gladwell's "Tipping Point" and Godin's "Ideavirus" for a 1-2 punch?
I mentioned I hadn't heard of "Ideavirus"
@social_forces: It's a fine read. What Godin lacks vs Gladwell's eloquence, he makes up 4 w/ practical application. Like a "how to" for tipping pts.
@missdestructo Hmm. How To Win Friends and Influence People is a good start.... then as far as SM goes, I love Trust Agents.
@GiftsTV current ones I'm reading - Word of Mouth Marketing - Andy Sernovitz and Six Pixels of Seperation - Mitch Joel - others you found :)?
@lizzharmon: That's tough. Hard to narrow it down to 2: Trust Agents & Tribes; also Socialnomics & Twitter Power. I read a lot.
@lizzharmon: I think I'd add Groundswell and anything by Brian Solis.
And my favorite.....
@NetWeave BTW, I know some folks will disagree heartily with me, that's just my opinion.I believe that any book on SM is obsolete by the time the ink dries. Spend your reading time on @Mashable, @TechCrunch, etc.
So there you go. That should keep you busy until the new year. And by then you'll have a bunch more to read.
If you have other suggestions of read books, please leave a comment so I can add them to the list.
Nathan Bonilla-Warford, OD
Bright Eyes Family Vision Care
Located in the Westchase area of Tampa.